Market Your Business

Marketing advice for small businesses who are looking not just to survive online, but to thrive.

Social Media

Rich Merritt is the General Manager at DotGO. He has a love of website design, small business development and craft beers.

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Working in Tandem - Social Media and Websites

In the modern age of online marketing, a website needs social media pages supporting it, and it is a very risky strategy to go it alone.  more  

How to create a brand identity for your business

Having recognisable branding, public relations, or a charismatic spokesperson can put your business at the forefront of your customer’s thoughts.  more  

Why you should start posting on social media

Social media is a vital part of your small business online marketing strategy. Here are just a few reasons to get involved, even if you are just starting out.  more  

How to post to LinkedIn

LinkedIn is the more “serious” social media platform for “serious” businesspeople. Just be yourself and you’re sure to stand out!  more  

How do I share my work on Social Media?

Whether you are a tradesperson, a salon owner, or selling your artwork online, by sharing your work on social media you increase awareness of your work and its quality to your pote...  more  

How to post to Instagram

Instagram is a free photo and video sharing app. It's perfect for small business owners who want to market their goods and services, offering an intimate approach to engaging with ...  more  

How to post on Twitter

Twitter is one of the biggest and most influential platforms on the net today. Get started and put your voice out there!  more  

Which social media platform is right for my business?

Every industry is different, and some social media platforms are more relevant to your business and your customers than others.  more  

How to set up an Instagram business account

Instagram is a great place to showcase your business and products. Get started with our helpful guide.  more  

How do I make a Facebook Business page?

If your business is not on Facebook, you’re missing out. Find out how to create your company Facebook page here.  more