2. Warranties & Consents

2.1 Authority & Capacity 

You warrant and represent that:

• You are at least eighteen (18) years of age;
• You have the legal right and authority to enter into this Agreement;
• Where acting on behalf of a business, you have authority to bind that business.

2.2 Accuracy of Information

You warrant that all information, materials, instructions, and content provided to DotGO are accurate, complete, and lawful to the best of your knowledge.

2.3 Content Rights & Permissions

You warrant that:

• You own, or have obtained all necessary rights, licences, and permissions to use any content supplied to DotGO;
• Such content does not infringe the intellectual property, privacy, or other rights of any third party.

You agree to indemnify DotGO against any claims arising from content you supply.

2.4 Use of Services

You agree that you will:

• Use the Services in compliance with all applicable laws and regulations;
• Not attempt to gain unauthorised access to any system, service, or platform;
• Not use the Services in a way that disrupts, damages, or impairs our systems or those of others.

2.5 Instructions & Reliance

You acknowledge that DotGO relies on instructions, approvals, and confirmations provided by you.

DotGO is not responsible for losses arising from:

• Incorrect or incomplete instructions;
• Delayed approvals or responses;
• Failure to engage with requests for clarification.

2.6 Consent to Operate Services

You grant DotGO a non-exclusive, royalty-free, worldwide licence for the duration of this Agreement to:

• Host, store, edit, modify, format, publish, and display your content;
• Configure and manage domains, DNS, email services, and third-party tools at your instruction;
• Operate, maintain, and support your website and associated services.

2.7 Use of AI & Automation

You acknowledge and consent to DotGO's use of AI-assisted tools and automated systems as part of its workflows, including for content creation, optimisation, analysis, and reporting.

You remain responsible for reviewing and approving all outputs prior to publication.

2.8 No Additional Warranties

Except as expressly stated in this Agreement, no warranties or representations are given by DotGO, whether express or implied, and all implied warranties are excluded to the fullest extent permitted by law. 

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3.  Contract Term, Renewal & Cancellation

3.1 Minimum Contract Term 

This Agreement has a minimum term of twelve (12) months from the Contract Start Date.

During the Minimum Term, the contract may not be cancelled except as set out in this section.

3.2 Renewal After Minimum Term

At the end of the Minimum Term, this Agreement will automatically continue on a monthly rolling basis unless terminated in accordance with this section.

3.3 Cooling-Off Period

If you cancel your contract within 14 days of the Contract Start Date, we will terminate the Agreement early.

• The Design Fee remains non-refundable.
• Any services already provided during this period may still be chargeable.

3.4 Cancellation After Minimum Term

• Once the Minimum Term has ended, you may cancel this Agreement at any time by providing no less than 30 days' written notice.
• All subscription payments due during the notice period remain payable in full.

3.5 Early Termination During Minimum Term

If you choose to terminate this Agreement during the Minimum Term, you agree to pay all remaining subscription fees for the remainder of the Minimum Term as a single lump sum.

No pro-rata refunds apply.

3.6 Termination Process

To terminate this Agreement:

• You must notify us of your intention to cancel by email or telephone.
• We will issue a termination questionnaire; this must be completed in full.
• Termination processing will not commence until we receive the completed questionnaire.

Termination is only effective once:

• The notice period has completed, and
• All outstanding fees have been paid in full.

3.7 Termination for Breach

We may terminate this Agreement immediately by written notice if:

• You commit a material breach which is incapable of remedy;
• You fail to remedy a remediable breach within a reasonable period;
• You fail to pay any charges when due;
• You become insolvent or enter administration, liquidation, or similar proceedings.

Termination under this clause does not affect any accrued rights or outstanding payment obligations.

3.8 Our Right to Terminate Contract

DotGO reserves the right to terminate this agreement and suspend or withdraw services at any time, with or without notice, at its sole discretion.

3.9 Effect of Termination

On termination:

• Access to your control panel and hosted services (including email) will cease;
• No pro-rata refunds will be issued;
• Any outstanding fees remain payable.

Further consequences of termination are set out in the relevant service sections of this Agreement. 

6. Website Design Services

6.1 Design Process 

All website design work is delivered in accordance with DotGO's defined design process.

You agree to:

• Engage with the design process as instructed;
• Provide timely feedback and approvals;
• Attend all agreed meetings with your designer;
• Use the design portal and tools provided.

All calls may be recorded for training, legal and quality assurance purposes.

6.2 Scope & Limits

The scope of design work will be agreed with you before work begins.

If your requirements change in a way that materially increases the time or resources required, we reserve the right to request additional payment before continuing.

6.3 Browsers & Devices

Websites are built using industry-standard technologies.

We test websites using:

• Modern, standards-compliant browsers
• A range of common screen sizes using browser developer tools

We do not guarantee identical display or performance across all browsers, devices, or operating systems.

6.4 Design Review & Changes

Once the design is complete, the website will be presented to you for review.

You are entitled to one round of reasonable design amendments at this stage.

Multiple or iterative change requests are not included unless agreed separately.

6.5 Design Hand-Over

Once you approve the final design, the design phase is deemed complete (“Design Hand-Over”).

Following Design Hand-Over:

• Your designer's involvement concludes;
• Ongoing updates fall under Support Services (Section 8).

6.6 Training

We offer one optional training session of approximately 30 minutes following handover.

Training is provided remotely and is intended to demonstrate how to manage your website using our tools.

We will also send you a pre-recorded training video of general use of our website editor. 

7. Content & Intellectual Property

7.1 Content Ownership 

Subject to this Agreement:

• Written content created by DotGO for your website is owned by you;
• Content supplied by you remains your property.

You are responsible for ensuring all content is accurate, lawful, and compliant with applicable regulations.

7.2 Client Responsibility

We do not verify the factual, legal, or regulatory accuracy of content.

You remain solely responsible for:

• Claims made on your website;
• Compliance with industry-specific rules;
• The legality of all published material.

7.3 AI-Assisted Content

You acknowledge that DotGO may use AI-assisted tools as part of its content creation and optimisation workflow.

All content delivered to you is reviewed and edited prior to publication. Responsibility for final approval remains with you.

7.4 Stock Imagery & Media

Where we provide stock images or videos:

• These assets are licensed for use only on websites hosted on our platform;
• Re-use outside the DotGO platform requires you to obtain a new licence directly from the asset provider.

7.5 Platform Intellectual Property

The following remain the intellectual property of DotGO and/or its suppliers:

• Website structure and frameworks
• CSS styling rules
• JavaScript functionality
• Platform-specific interactivity and responsiveness

These elements are licensed for use during the term of your Agreement and are not transferable.

7.6 Content on Termination

Following termination of this Agreement:

You may:

• Copy written content created for you;
• Download content you supplied yourself;
• Copy editable HTML from individual pages using the page editor.

You may not:

• Transfer the DotGO platform, styling systems, or functionality;
• Copy JavaScript or proprietary code;
• Re-use stock imagery without re-licensing.

7.7 Re-Use of Frameworks

Unless you notify us in writing within four (4) weeks of termination, you acknowledge that we may reuse generic design patterns, layouts, and structural frameworks.

This does not include reusing your brand, business name, supplied imagery or bespoke written content. 

9. Domain Names & DNS Management

9.1 Domain Registration 

Where you request that DotGO registers a domain name on your behalf, we will do so using the information you provide.

All domain names are registered in your name. You are responsible for ensuring that all registration details are accurate and complete.

Domain name purchases are non-refundable.

You get 1 (one) free domain with a purchase of a web design package from DotGO. Additional domain names can be purchased through DotGO for £4+VAT per month.

9.2 Domain Availability

We check domain availability using publicly available records. You acknowledge that:

• Domain availability cannot be guaranteed;
• A domain may become unavailable before registration is completed;
• We are not liable where a domain is secured by a third party during this process.

9.3 Domain Renewals

Where domain renewal is included within your subscription:

• Renewals apply only while your account is active and in good standing;
• Domains will not be renewed during any cancellation notice period.

If a domain expires during a notice period, you are responsible for arranging renewal directly or transferring the domain to another provider.

9.4 DNS Control

Website and email services may require DNS or nameserver control.

You acknowledge that DNS changes can affect:

• Website availability
• Email delivery
• Third-party services

9.5 DNS Changes at Your Request

If you ask us to make DNS changes on your behalf:

• Changes are undertaken on a best endeavours basis;
• We cannot guarantee the behaviour of third-party DNS platforms;
• You agree to change any shared login credentials once work is completed.

9.6 Limitation of Responsibility

We will not be responsible for:

• Email loss or interruption caused by DNS changes;
• Unexpected behaviour resulting from pre-existing DNS records;
• Failures, outages, or limitations of third-party registrars or DNS providers.

DNS changes are carried out strictly at your instruction and risk.

9.7 Termination & Domains

On termination of this Agreement:

• We are not responsible for renewing domain names;
• You remain responsible for monitoring expiry dates;
• We accept no liability for loss arising from non-renewal.

We may, subject to availability and agreed fees, assist with transferring your domain to another registrar. 

10. Email Services

10.1 Email Provision 

Where included in your service package, DotGO provides email services associated with your domain.

Email services are provided on a best endeavours basis and are not intended to function as an email archiving or backup solution.

10.2 Mailboxes & Storage

Each mailbox is subject to a storage limit (typically 1GB, unless otherwise stated). Additional email accounts and storage can be purchased through DotGO support.

You are responsible for:

• Managing mailbox size;
• Deleting unwanted emails;
• Ensuring adequate external backups are in place.

We do not guarantee the retention or availability of emails that have been read, forwarded, or downloaded.

10.3 Email Delivery

We use trusted third-party providers to manage inbound and outbound email delivery.

Email delivery cannot be guaranteed;

You acknowledge that:

• Spam filtering, virus scanning, and reputation systems may affect delivery;
• We are not responsible for decisions made by third-party filtering or mail delivery systems.

10.4 Acceptable Use of Email

You agree not to use email services for:

• Bulk or unsolicited email;
• Spam, phishing, or deceptive messaging;
• Any activity that may damage sender reputation or breach applicable laws.

We reserve the right to restrict, suspend, or terminate email services where abuse is suspected.

10.5 Email Clients & Third-Party Access

You may connect third-party email clients (such as desktop or mobile applications) at your own risk.

You are responsible for:

• Configuration of third-party clients;
• Securing login credentials;
• Ongoing management and operation.

We may offer general guidance but do not provide direct support for third-party email software.

10.6 Security

DotGO will provide spam and virus protection at a server level for your email account.

You are responsible for:

• Keeping email credentials confidential;
• Using secure and complex passwords;
• Updating passwords regularly.

Any unauthorised use of your email services resulting from poor credential management is your responsibility.

10.7 Email on Termination

On termination of this Agreement:

• Email services will cease;
• Mailboxes may be permanently deleted;
• You must ensure all required emails are backed up prior to termination.

We are not responsible for loss of email data following termination.

10.8 Migration & DNS Dependencies

Where email services are migrated to or from DotGO:

• Service interruption may occur;
• We are not responsible for email loss during migration;
• DNS changes required for email operation may affect delivery.

Email services require correct DNS configuration. We are not responsible for failures caused by external DNS providers or incorrect records.

10.9 Webmail

You may choose to use the cloud-based webmail service, provided by ourselves to access your mail. 

12. Social Media & Third-Party Tools

12.1 Social Media Account Setup 

Where included in your service package, DotGO may assist with the initial setup of social media accounts or business pages (including platforms such as Facebook, Instagram, LinkedIn, or similar).

Ownership of any social media accounts created will transfer to you once setup is complete.

12.2 Scope of Social Media Services

Unless explicitly agreed in writing:

• We are not responsible for marketing, posting, or managing social media accounts;
• We do not provide ongoing technical support for social media platforms;
• We do not guarantee reach, engagement, followers, or performance.

Any ongoing social media activity forms part of Digital Marketing Services and is governed by Section 13.

12.3 Verification & Security

You acknowledge that social media platforms may require:

• Phone numbers
• Email addresses
• Identity verification

You agree to provide any required verification details. These details will not be shared with third parties outside the setup process.

12.4 Third-Party Tools

DotGO may integrate or offer access to third-party tools or services, including (but not limited to):

• Live chat tools (e.g. Tidio)
• Analytics platforms
• Booking or enquiry tools
• Payment providers
• Calculators
• Video Platforms

These tools are operated by third parties and are subject to their own terms and conditions.

12.5 Limitation of Responsibility

We are not responsible for:

• Performance, availability, or changes made by third-party platforms;
• Data handling, outages, or feature changes outside our control;
• Cancellation, billing or account issues;
• Any contact you receive directly from third-party providers.

Your use of third-party tools is at your own risk.

12.6 Google Accounts & Associated Tools

12.6.1 Google Account Setup

Where included in your services, DotGO may assist with the setup, configuration, or access management of Google services, including but not limited to:

• Google Business Profile
• Google Search Console
• Google Analytics
• Google Ads accounts (where applicable)

These services are operated and controlled by Google and are subject to Google's own terms and policies.

12.6.2 Ownership & Access

Unless otherwise agreed in writing:

• Google accounts and profiles are created for your business and remain your responsibility;
• DotGO may be granted administrative or delegated access in order to deliver services;
• You are responsible for maintaining accurate business information and complying with Google's terms.

DotGO does not guarantee verification, approval, or continued availability of any Google account or profile.

12.6.3 Client Responsibilities

You acknowledge and agree that you are solely responsible for:

• The accuracy of information provided to Google;
• Ongoing compliance with Google's policies and guidelines;
• Any suspensions, restrictions, or removals applied by Google;
• Retaining access credentials where accounts are created using your email address.

DotGO is not responsible for decisions made by Google, including account suspensions, data loss, or changes to platform functionality.

12.6.4 Termination of Access

Where DotGO has created, managed, or provided access to Google services as part of your account:

• DotGO reserves the right to remove its administrative access upon termination of this Agreement;
• Where accounts or tools are provisioned under DotGO-managed credentials or structures, access may be withdrawn or disabled following cancellation.
• It is your responsibility to ensure that all required access, data, and ownership transfers are completed prior to termination.

DotGO accepts no liability for loss of access, data, or historical information following account termination. 

13. Digital Marketing Services

13.1 Optional Services 

Digital Marketing Services are optional and are not included unless expressly agreed.

These services may include, but are not limited to:

• Search engine optimisation (SEO)
• Pay-per-click advertising (e.g. Google Ads)
• Social media advertising
• Content optimisation and reporting

13.2 Nature of Digital Marketing

You acknowledge that digital marketing:

• Is competitive and probabilistic in nature;
• Depends on external factors outside our control (including competitors, algorithms, budgets, and market conditions);
• Requires time to deliver measurable results.

Accordingly, no guarantees are given in respect of rankings, traffic levels, leads, or sales.

13.3 Best Endeavours

We will use reasonable skill and care and follow industry best practice when delivering Digital Marketing Services.

We do not warrant or guarantee any specific commercial outcome.

13.4 Client Cooperation

Effective delivery of Digital Marketing Services requires your cooperation.

You agree to:

• Provide timely approvals, access, and information;
• Respond to requests within reasonable timeframes;
• Accept that delays or non-response may impact performance.

13.5 Advertising Platforms & Budgets

Advertising spend is payable directly to third-party platforms unless otherwise agreed.

We are not responsible for:

• Platform policy changes or account suspensions;
• Platform billing errors;
• Decisions made by advertising platforms.

13.6 AI-Assisted Marketing

You acknowledge that DotGO may use AI-assisted tools to support research, content generation, optimisation, and reporting.

All outputs are reviewed before use, but results remain subject to external variables.

13.7 Suspension or Termination

We reserve the right to suspend or terminate Digital Marketing Services where:

• Fees remain unpaid;
• Platform policies are breached; 
• Continued delivery would expose DotGO to unreasonable risk. 

15. Liability, Indemnity & Disclaimers

15.1 Limitation of Liability 

To the fullest extent permitted by law, DotGO shall not be liable for:

• Loss of profits, revenue, business, or goodwill;
• Loss of data or anticipated savings;
• Indirect or consequential losses of any kind.

15.2 Annual Liability Cap

Subject to Section 15.4, our total liability to you in any calendar year shall not exceed the total fees paid by you to us in that year.

15.3 Third-Party Services

We accept no liability for failures, outages, or losses caused by third-party services, platforms, or suppliers.

15.4 Exclusions

Nothing in this Agreement excludes or limits liability for:

• Fraud or fraudulent misrepresentation;
• Death or personal injury caused by negligence.

15.5 Indemnity

You agree to indemnify and hold DotGO harmless against any claims, losses, or costs arising from:

• Content you supply;
• Your breach of this Agreement;
• Your use of the Services in breach of applicable law;
• Disputes between you and your customers or third parties.

15.6 No Reliance

You acknowledge that you do not rely on any representations or advice outside the express terms of this Agreement. 

16. Data Protection & Privacy

16.1 Data Protection 

Each party agrees to comply with all applicable data protection legislation, including the UK GDPR and the Data Protection Act 2018.

16.2 Client Responsibilities

You acknowledge that, as the operator of your website and business, you are the data controller in respect of any personal data collected via your website, email services, or marketing activity.

You are solely responsible for:

• Ensuring your website includes appropriate privacy notices and policies;
• Determining the lawful basis for processing personal data;
• Managing consent, retention, access requests, and data security.

16.3 DotGO's Role

DotGO acts as a service provider and data processor only, to the extent required to deliver the Services.

We do not determine the purposes for which personal data collected through your website is used.

16.4 Privacy Policy Templates

You agree that you must outline your policy and processes for customer data on your website.

You understand that the creation and upkeep of this privacy policy is your responsibility and under no circumstances are we responsible for the accuracy of this policy To help you in setting up your privacy policy we may offer you a privacy policy template.

You understand that this is just a template and not intended to be used as-is. 

You agree that it is your responsibility to check and confirm the accuracy of this privacy policy template and make changes as and when required to reflect your current data protection and privacy approach.

16.5 Our Privacy Policy

Our handling of personal data is governed by our Privacy Policy, which forms part of this Agreement and is available on our website.

16.6 Cookies & Tracking Technologies

DotGO uses cookies and similar tracking technologies on its own website in accordance with its Cookie Policy, which is available on our website.

16.7 Provision of Cookie Consent Tools

Where included in your services, DotGO may provide a standard cookie consent mechanism designed to allow website visitors to indicate their preferences regarding the use of cookies and similar tracking technologies.

This may include integration with third-party platforms (such as Google Consent Mode) to signal consent choices to analytics or advertising services.

DotGO provides such tools on a technical implementation basis only.

16.8 Client Responsibilities

You acknowledge and agree that you are solely responsible for:

• Determining whether cookies, tracking technologies, or consent mechanisms are required for your website;
• Ensuring compliance with all applicable privacy, data protection, and electronic communications laws;
• Deciding which categories of cookies or tracking technologies are used on your website;
• Providing accurate and compliant cookie and privacy policies to website visitors;
• Configuring consent settings in accordance with your legal obligations and business requirements.

16.9 Communications & Marketing Consent

By entering into this Agreement, you acknowledge and agree that DotGO may contact you for service-related and informational purposes, including but not limited to:

• Account administration and billing
• Service updates, platform changes, or maintenance notices
• Security or compliance communications
• Guidance, tips, and updates relating to DotGO services

You further agree that, as a DotGO customer, your contact details may be added to DotGO's customer communication and marketing systems, including platforms such as Mailchimp or other tools used for mass communications.

Such communications may include:

• Product and service updates
• Educational content and best-practice guidance
• Announcements relating to new or improved services
• Promotional offers relevant to DotGO customers

These communications are sent on the basis of legitimate business interest and/or soft opt-in in accordance with applicable UK data protection and electronic communications regulations.

You may opt out of non-essential marketing communications at any time using the unsubscribe mechanism provided or by contacting us directly. Opting out of marketing communications will not affect the delivery of essential service-related communications. 

17. General Legal Provisions

17.1 Force Majeure 

Neither party shall be liable for failure or delay in performing its obligations where such failure results from events beyond reasonable control, including but not limited to acts of God, war, terrorism, industrial disputes, pandemics, power failure, or failure of third-party networks.

17.2 Assignment

We may assign or transfer this Agreement at any time.

You may not assign or transfer this Agreement, in whole or in part, without our prior written consent.

17.3 No Partnership

Nothing in this Agreement creates a partnership, joint venture, agency, or employment relationship between the parties.

17.4 Waiver

Failure or delay by either party to enforce any provision of this Agreement shall not constitute a waiver of that provision or any other right.

17.5 Severability

If any provision of this Agreement is held to be invalid or unenforceable, the remaining provisions shall continue in full force and effect.

17.6 Entire Agreement

This Agreement constitutes the entire agreement between the parties and supersedes all prior discussions, representations, or agreements relating to its subject matter.

17.7 Amendments

We may amend this Agreement from time to time.

Where changes are material, we will take reasonable steps to notify you. Continued use of the Services following any amendment constitutes acceptance of the revised terms.

17.8 Notices

All notices under this Agreement must be made in writing and may be delivered by email or other electronic means to the most recent contact details provided by the parties.

17.9 Governing Law & Jurisdiction

This Agreement shall be governed by and construed in accordance with the laws of England and Wales.

The parties submit to the exclusive jurisdiction of the courts of England and Wales.