Please note this article was first published in 05 Oct 2009. Its content may now be out of date. We recommend taking a look at more recent website building blog posts or check out our comprehensive support pages. If you are looking for information on our 14 day free website builder trial we have a large number of webpages that guide you throug the process.
If you’ve successfully followed the 4 steps of building your website, give yourself a huge pat on the back for a job very well done. You’ve created your main website pages and added lots of information and images. The design looks good. Your pages are inviting. If you have an Ecommerce website, you will have created your online shop, added all your products, pictures, options, postage costs etc. Your visitors and potential customers have a great choice of products and services to choose from and plenty of ways in which to get in touch with you………….
These days, websites without background videos run the risk of appearing old-fashioned. Even dinosaurish,
There’s nothing wrong with dinosaurs, or with looking like one. Dinosaurs are cool. Unless they’re chasing you of course.
But our new background videos have landed, exploded and changed the game. They have wiped out the old standards for beautiful websites, and have replaced them with a new standard that will leave all other websites looking like fossils.
Luckily, both our existing clients and our new ones have access to this brilliant new feature we’ve introduced, and we’d like to share its benefits with you today.
A superhero is only super because he or she stands out amongst the crowd. If we were a planet of flying, teleporting, time-freezing super-strong aliens, then we wouldn’t think there was anything super about us. When it comes to using formatting methods such as bold, italics, capitals or centering, all of these little text-enhancing superheroes will only stand out if they are used sparingly, in the right place, and when absolutely necessary…
Reviews, testimonials, recommendations – we all seek reassurance in them. We might even skip past the good ones just to see if there are any bad ones.Other people are sources of information for us. They can tell us whether this product or service is actually any good or not. Reading their testimonials builds trust in your business.
If I have multiple domain names, will my website rank better on the search engines? Will I be more likely to draw in extra traffic? Will my website become a supercharged powerhouse bursting with domain names that will become a magnet for new business? The answer might not be quite as positive as you would expect, but hopefully we can answer your questions during this article…
Choosing a domain name for your new business may not be as simple as you think. Most people just use their company name, but unless your branding is well recognised, this may work against you…
Is it possible for your business website to look too good? Too polished? Too slick? Too posh?
Perhaps it depends on how slick and posh you already are.
“If a customer fills out a form and adds their email address, what can I do with it?” This is a terrible question, asked by non-GDPR compliant cavemen and cavewoman who still think it’s OK to treat other people’s info as if it’s their own…
You are building a GDPR-friendly email list, and now you want to start sending out newsletters, the professional way. Where do you start?
“Don’t sell your product. Solve their problems.” Mark Cuban’s wise words sum up the art of selling – it is about helping people, fixing problems and improving the lives of others…
iF we’re honest, not many people will accuse you of clownery for not having a proper business email address. But they might not call you professional either…
Building a professional website to grow your business should be easy and seamless from start to end. We offer to build your business website for you, in four easy steps…
When July 2018 hits, Google Chrome will make sure a strong warning will pop up on any website that has not yet updated from “http” to “https”. The warning will include something along the lines of “Website Not Secure”. Here’s how to avoid it.
Well, the truth is that you should never stop working on your website, which is one of the real benefits of your DotGO Website Editor. It means you can develop and update your website pages whenever you need to, rather than having to wait weeks for someone else to do it for you and then receiving a big bill for they're time.
Take advantage of this ease of access and keep your shop up to date with new and exciting stock. Add new information now and then to keep your pages fresh and inviting and more importantly to keep both the search engines and customers interested. Add new pages for any special offers you may be offering at different times of the year. There is plenty you can do to help your website continue to work as hard as possible for you. You wouldn’t take on a new member of staff, train them up and then abandon them would you?
One thing you can do when all your pages and products are in place and ready to go, is tie it all together. Creating links within your content to your other pages and items and groups within your shopping basket will make a huge difference in bringing visitors further into your website.
Your home page is of course the first thing people see and so should offer several doors into other parts of your site. You should have enough information to briefly introduce who you are and what you do on your home page. Within this text you should also name a few of the products and services you have on offer and so why not use these names and turn them into doors!
Highlight any words or names, which relate to the products and services you offer and create links to relevant pages, shop items or groups.
To link to a page – click the Yellow Insert Link icon > Webpage > Internal Webpage > Webpage > Choose a page from the drop down menu.
To link to a Group of Shopping Basket Items – click the Yellow Insert Link icon > Webpage > Internal Webpage > Group > Choose a Group from the drop down menu.
To link to a specific item in your shopping basket – click the Yellow Insert Link icon > Webpage > Internal Webpage > Item > Choose an item from the drop down menu.
One last tip is to make sure you have a Contact Us link on every page if you don’t have one built into your website header. To set a link to your contact page, place and highlight some text such as: “Contact Us” then got to Insert Link > Webpage > Internal Webpage > Webpage > choose “Contact Us page“ from drop down menu and there you have it. Visitors can easily click back and forth throughout your site now and can get hold of you if and when they need to at every turn.
Please remember, this article was first published 05/10/2009. The content may be out of date and you cannot post comments any more. Please check out our new blog.
One that looks professional on any device,
performs well on Google and is easy to update.
We have been in business since 2003. Back when the founders of Facebook were still in college, we were writing code and helping our users create great websites.
If you need help, why not check out our huge selection of videos, step-by-step guides and knowledge papers.
We have helped many thousands of our customers create great looking websites. Take a look at a few examples, created using our website builder.
DotGO website builder provides clever software to build and maintain your own business website.
We are motivated by helping small UK businesses achieve great things through the Internet. Our core business is run by a handful of professional, dynamic, hard working young(ish) people who have a passion for helping others. We believe that the Internet does not have to be a complicated and face-less, email-only environment. We bring together friendly customer service with a world class website builder.