Please note this article was first published in 22 Dec 2010. Its content may now be out of date. We recommend taking a look at more recent website building blog posts or check out our comprehensive support pages. If you are looking for information on our 14 day free website builder trial we have a large number of webpages that guide you throug the process.
With thousands more people online than normal coming up to Christmas and into the New Year, it’s a great opportunity for website builders to do a bit of promotion. Why not take advantage of this eager and quite frankly – “frantically driven” audience while you can – everyone else seems to at this time of year! generate. It’s the perfect time to generate a bit of word of mouth promotion and is also a time to make sure that when this new burst of internet users find you online that they don’t forget you and better still - keep you handy!!
These days, websites without background videos run the risk of appearing old-fashioned. Even dinosaurish,
There’s nothing wrong with dinosaurs, or with looking like one. Dinosaurs are cool. Unless they’re chasing you of course.
But our new background videos have landed, exploded and changed the game. They have wiped out the old standards for beautiful websites, and have replaced them with a new standard that will leave all other websites looking like fossils.
Luckily, both our existing clients and our new ones have access to this brilliant new feature we’ve introduced, and we’d like to share its benefits with you today.
A superhero is only super because he or she stands out amongst the crowd. If we were a planet of flying, teleporting, time-freezing super-strong aliens, then we wouldn’t think there was anything super about us. When it comes to using formatting methods such as bold, italics, capitals or centering, all of these little text-enhancing superheroes will only stand out if they are used sparingly, in the right place, and when absolutely necessary…
Reviews, testimonials, recommendations – we all seek reassurance in them. We might even skip past the good ones just to see if there are any bad ones.Other people are sources of information for us. They can tell us whether this product or service is actually any good or not. Reading their testimonials builds trust in your business.
If I have multiple domain names, will my website rank better on the search engines? Will I be more likely to draw in extra traffic? Will my website become a supercharged powerhouse bursting with domain names that will become a magnet for new business? The answer might not be quite as positive as you would expect, but hopefully we can answer your questions during this article…
Choosing a domain name for your new business may not be as simple as you think. Most people just use their company name, but unless your branding is well recognised, this may work against you…
Is it possible for your business website to look too good? Too polished? Too slick? Too posh?
Perhaps it depends on how slick and posh you already are.
“If a customer fills out a form and adds their email address, what can I do with it?” This is a terrible question, asked by non-GDPR compliant cavemen and cavewoman who still think it’s OK to treat other people’s info as if it’s their own…
You are building a GDPR-friendly email list, and now you want to start sending out newsletters, the professional way. Where do you start?
“Don’t sell your product. Solve their problems.” Mark Cuban’s wise words sum up the art of selling – it is about helping people, fixing problems and improving the lives of others…
iF we’re honest, not many people will accuse you of clownery for not having a proper business email address. But they might not call you professional either…
Building a professional website to grow your business should be easy and seamless from start to end. We offer to build your business website for you, in four easy steps…
When July 2018 hits, Google Chrome will make sure a strong warning will pop up on any website that has not yet updated from “http” to “https”. The warning will include something along the lines of “Website Not Secure”. Here’s how to avoid it.
By making it really simple for your seasonal viewers to tell their friends about you, you could be boosting your audience tenfold. Word of mouth is one of the oldest but most effective forms of advertising around. If a friend, someone you know and trust tells you about a great website that is worth checking out, you’re far more likely to have a look than if a complete stranger pointed it out to you! It’s even more likely if you can do it with a simple click of a mouse.
On your home page and main introduction / product pages - add a short line such as “Tell a Friend” or “Recommend this website to a friend”. Make sure your link text is in a good visible position. Highlight the text and click the yellow “Insert Link” icon > choose Email and in the 3 fields enter the following:
1) E-Mail Address – (Please enter your friends email address here…)
2) Message Subject – “Have a look at this great website!”
3) Message Body – Hi, I found a great website, which I though you might be interested in. The address is: https://www.yourwebsiteaddress.com/co.uk. Let me know what you think.
(Please replace this text with your name. Thank you very much for the recommendation!)
The majority of the email has already been filled in by you, so all your website visitor needs to do is add their friend’s email address at the top, type their name in at the bottom and click “Send”. Simple! It’s also very simple for the recipients to forward the same email to their friends too, so really showing the power of “Word of Mouth”. It’s also spam safe marketing, as these are simply friends emailing friends!
Make it simple for visitors to remember your site and come back to it by adding a simple “Add to Favourites” link on your home and primary pages. To do this, imply add the following code to your home page:
<span style="cursor: hand; text-decoration: underline;" onclick="window.external.AddFavorite(location.href, document.title);">
Click here to add this page to your favorites</span>
To add code, open your page in your editor and in the place where you want the link to appear, type the following ***************favourite link************. You can add as many stars (shift 8) as you like either side, they are there simply to make it easier for you to find again.
Now click the show html button, bottom right on your editor icon bar. This will open the html version of your page. Don’t panic, it does look like a scary amount of gobbled gook but if you follow this guide you’ll be fine!
Search through the code until you find <p>***************favourite link************</p>, the stars should make it easier to spot. Highlight the “***************favourite link************” bit and paste the link code in its place, making sure it sits exactly between the <p> and </p>. That’s it, now save your page and test the link.
Please remember, this article was first published 22/12/2010. The content may be out of date and you cannot post comments any more. Please check out our new blog.
One that looks professional on any device,
performs well on Google and is easy to update.
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We are motivated by helping small UK businesses achieve great things through the Internet. Our core business is run by a handful of professional, dynamic, hard working young(ish) people who have a passion for helping others. We believe that the Internet does not have to be a complicated and face-less, email-only environment. We bring together friendly customer service with a world class website builder.