Marketing & Business Advice

Helpful advice on how clever technology can help get your website found, increase customer engagement and get your name 'out there'.

Sales and Marketing Manager at DotGO. Spends the day speaking with small businesses and finding clever ways of using modern technology to its fullest potential.

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How could a QR Code be used to promote my website?

Put your website in front of your customers in seconds with the help of of a powerful, but often overlooked tool.   more  

Is your business Brexit ready?

It's time to make sure your business is ready to move onto 2021 and deal with Brexit. Is your website up to date? Are you aware of the new shipping requirements. We've put together...  more  

Is my location important for a website?

Websites exist online, but for some industries, it needs to focus on a specific location so the website can reach the right audience.   more  

Marketing for Therapists: 5 Strategies to Find Clients Online and Grow Your Business

Looking to grow your therapy business? Here are 5 of the most effective strategies you can use. No technical skills needed!  more  

What is the purpose of your website, and who are your customers?

It is important to design a website with your visitors in mind to make it easier for you to turn them into customers.   more  

How can a therapist create a safe space with website design?

Some industries need to create a professional but friendly and approachable tone with their business website. But how best can you strike the balance, and ensure your customers rea...  more  

How can I take payments from my customers?

Some website designs need to be based around taking payments from their visitors, but do you require an ecommerce solution, or is there another route which would suit your industry...  more  

Who looks after your website?

When creating a new website, you need to make sure its easy to build and looks great, but its equally important that you have someone in your corner when you need help.   more  

Web hosting. How does it work, and what do I need to know?

Hosting is a little like a hotel for your website, its where the files of your website are staying, but should you go self-catered or all-inclusive?   more  

GDPR & Data Protection. What are the basics?

GDPR. How can 4 letters cause so much difficulty for businesses. Here we look at what a a UK business needs to be aware of when it comes to website design and data protection.   more  

How can I communicate with my visitors?

Website design is half the battle. After building something beautiful, we now need to be able to interact with our website visitors.   more  

How can I use incentives to increase my website interactions?

A great website not only looks good, but it needs to be a useful tool for your business. To do this is needs to be able to interact with, and collect information from interested vi...  more  

How can I run my business in a cashless society?

Contactless and online payments are becoming the main way we spend money, but what does that mean for my business?   more  

Social media and my business. Where do I start?

For many businesses, social media represents their first foray into online marketing. Here we look at how the different platforms work and give some tips on how social media can be...  more  

How can I use my website to take bookings?

Salon based businesses need to think about how they can function as lockdown requirements start to lessen. How can a website provide a simple yet effective system which allows thei...  more  

I've just built a new website, but where are my customers?

Once you turn on a website for the first time, it's not a matter of build it and they will come, we've got to make sure we are doing the right things to let your customers know you...  more  

How can I effectively use promotions on my website design?

Discounts and promotional campaigns are a great way to drum up visitors to your ecommerce website design, but how do you make the most of them?   more  

Should I use service marketplaces to grow my website?

Service marketplaces are a new way to advertise your business' website design, but how do they work and is it a good approach for your business?  more  

How can blogging boost interest in my website design?

Blogs bring an authentic voice to your website design and increases your exposure to new users, but what other advantages can it offer my business?   more  

Is your business ready to return to work?

The lockdown may be nearing its end and while your business may be getting ready to start up again, are your customers aware?   more  

What is PPC and how does it help my website design?

Pay Per Click is a popular way to promote your website design. But how does it work and is it right for your website design and business in particular?   more  

What is SEO and why does it matter to my website design?

SEO is one of those jargon buzzwords you'll constantly see when looking for website design. But what is it, and how does it market my business?   more  

How can my hotel benefit from its own website design?

Hospitality businesses tend to rely on booking directories for new customers. But can professional website design create a more effective marketing tool?   more  

How can I use reviews to boost my website design?

Reviews and testimonials on your website design are a great way to build confidence with your clients, but what is the best place to list them?   more  

What is Tidio and how could it help my website design?

Can an online chat tool help improve interactions with your customers?   more  

Is a professional website design better for my business?

Having a professional website design serves as a more effective business tool than building a website yourself. Here are some key reasons why.  more  

Can ecommerce website designs provide classy shopping experiences?

With a move to online shopping and social distancing changing the way retail will work, what could be done to maintain a luxurious and personalised feel with an ecommerce website?   more  

What is domain name and why does it matter to my website?

Domain names showcase what your business is all about and are the first thing customers see on your website design. Here is how you get the most out of them.  more  

Evolving beyond eBay; do I need my own ecommerce website design?

Having your own ecommerce website design could expand an existing marketplace based business and increase sales. Here are some tips on getting started.  more  

How could your bar's website design help with social distancing?

Having your own professional website design can help bars, pubs and cafes enforce social distancing regulations. Keep reading to find out how.   more  

How can I use Chatbots on my ecommerce website design?

With Coronavirus changing how businesses operate, how could a Chatbot help me?   more  

Why does my website design need a professional email?

Professional emails are a necessary aspect of growing your business and getting people to view your website design. Here's everything you need to know.  more  

How to get stunning images on your website for FREE

Every successful ecommerce website design needs great images and video. Here are some of the best places to find high-quality media for free.   more  

Five steps for building a successful 'Google My Business' page

Accompanying your ecommerce website design with a Google My Business page is crucial. Here are some tips to ensure that you get it right.   more  

What is IR35 and how does it effect my website design?

IR35 is a law that was introduced in 2000 to tackle the problem of “disguised” employment. Find out what it could mean for your ecommerce website design here.   more  

Use social proof to boost sales on your ecommerce website

Around 88% of consumers undertake research before buying a product. Here's how you can use social proof to boost sales on your ecommerce website design.   more  

How do I take perfect product images for my website?

Product images are your one and only chance to showcase just how special your items are. Here is how you take product images that do justice to your ecommerce website design.  more  

How do I write product descriptions for my website design?

87% of consumers rank believe product descriptions are highly important. Here are some tips on ensuring that your ecommerce website design contains product descriptions that sell.   more  

Five free and easy ways to boost sales on your website design

You’ve got great products and a beautiful ecommerce website design, but the sales still aren't coming in. Here are five ways to boost your sales for free.  more