Build Your Own Business Website
If you are building your own business website and are not sure where to start, this article should give you a basic structure to work with…
The home page should act as a summary for your business or website. Introduce yourself, your company, what you do, where you are based, and what drives your business.
Let people know how you can help them, what problems you solve or what value your business provides. Be sure to get across the strong points about your business – perhaps you have great customer service, fast turnaround times or free quotes on request. Start to let people know that they can trust you to provide a good service.
About Us Page
The “About Us” page is your chance to show people who you are, and become more friendly with your audience. Perhaps you have a great deal of experience you would like to mention, perhaps you have a story about how your business started and where it is today. Perhaps you would just like to explain your qualifications and introduce your team and your ethos. Whatever it is, use your “About Page” to communicate the core of your business, and give any relevant background that you can.
Here you can go into more details about what your business provides. You can share more information about the details and benefits of your products or services, and demonstrate how they can help people.
Make everything relevant to your potential clients or customers, so they are always aware of the benefits they will receive from using your business.
Every business needs a contact page, or at least a contact section that is easy for people to see. Offer your phone number, email address, or use a custom form for people to contact you with any information or question they have to ask. Make yourself available to talk and communicate freely with your customers.
Reviews and Testimonials
Reviews and testimonials make a huge difference to any kind of business. If people can see that others have benefitted from your business, then it is easier for people to become comfortable using your services.
Get as many genuine testimonials from previous customers as you can, and make them available for everyone to see on your website. They can be on their own page, or in easy-to-see sections of other pages.
A blog can boost your position in the search engines so that you are easier to find, and it also begins to build a relationship with your audience. Through a blog, people can get to know more about you and your business, and even start to gain value before they use any paid service.
Social Media Links
Sharing more about your business through social media is a great way to strengthen your brand, and linking from your website to your social media pages helps strengthen your position as a business that is valuable and worthy of trust. Click here for some more tips on how to use social media for growing your business.
See Some Examples
If you want more ideas or inspiration for your own website, click here to see some examples of great business websites that we have built for people.
If you want to go ahead and start building yourself a website, you can use our 14 day free trial to start building today. If you need help, we can always build your business website for you.